Snapchat at Advertising Week New York 2025 – Enter the Chat

This year at Advertising Week, Snap is putting our most unique space - Chat - front and center. While other platforms fight for attention in an endless scroll - as the second most preferred platform for consumers globally - Snapchat is where real conversations happen between close friends and family. It’s intimate, authentic, and trusted; and now, with Sponsored Snaps, brands can join those moments in a way that feels native, not noisy.