Real Estate Event Types
Open Houses
- Single-property viewings
- Weekend open house schedules
- Luxury property tours
- Virtual open houses (video tours)
Example: Weekend open house for $2M luxury home
Property Launches
- New development unveilings
- Pre-construction sales events
- Condo launch parties
- Lot releases
Example: 200-unit condo launch with 500 prospective buyers
Broker Events
- Real estate networking mixers
- MLS training sessions
- Broker open houses
- Industry conferences
Example: Quarterly broker mixer with 150 agents
Investor Presentations
- REIT investor meetings
- Syndication presentations
- Property portfolio showcases
- Real estate fund launches
Example: Real estate syndication pitch to 50 accredited investors
Client Appreciation Events
- Annual client thank you events
- Homeowner workshops
- Market update seminars
Example: Annual client appreciation dinner for 100 past clients
Key Features for Real Estate
1. Open House Registration
Pre-register visitors or walk-in check-in
- Online registration form (collect name, email, phone)
- Walk-in QR code check-in at property
- Visitor sign-in sheet (digital)
- ID scanning option (driver's license OCR)
- Automated confirmation emails
Use Case: Luxury open house with 50 pre-registered visitors
2. Lead Capture & Management
Never lose a prospect
- Capture leads at open houses
- Tag interests (property type, price range, timeline)
- Hot/warm/cold lead qualification
- Export to CRM (CSV or API sync)
- Follow-up task creation
Use Case: Agent captures 200 leads at condo launch event
3. CRM Integration
Sync with real estate CRMs
Supported CRMs:
- Follow Up Boss (most popular)
- LionDesk
- Contactually
- kvCORE
- BoomTown
- Zillow Premier Agent CRM
- Custom CRM (via API)
What Syncs:
- Lead contact info
- Property interest tags
- Event attendance
- Follow-up notes
4. Automated Follow-Up Emails
Stay top-of-mind
Email Sequences:
- Immediate: "Thanks for attending" + property brochure
- Next Day: Additional property photos/video tour
- Day 3: "Have questions?" + agent contact
- Week 1: Similar properties you might like
- Month 1: Market update + invitation to next event
5. Property Showcase Features
For large developments
- Property listings with photos/videos
- Floor plan PDFs
- Pricing and availability
- Virtual tours (3D/360Β°)
- Inquiry forms per property
- Waitlist management
Real Estate Use Cases
Luxury Property Open House
Agent: Luxury real estate specialist Property: $3M waterfront home Challenge: Generate qualified buyer leads
Solution:
- WebMobi open house registration
- QR code check-in
- Lead capture with qualification questions
- Automated follow-up sequence
- CRM sync to Follow Up Boss
Results:
- 35 registered visitors
- 28 attended (80% show rate)
- 12 qualified leads
- 2 offers received
- Sold for $3.1M
New Condo Development Launch
Developer: Mid-rise condo builder Event: Pre-construction launch event (200 units) Attendees: 500 prospective buyers
Solution:
- WebMobi event registration
- Property showcase (floor plans, pricing)
- Multiple open house time slots
- Lead capture and follow-up
- Waitlist for sold-out units
Results:
- 500 registrations
- 350 attended (70% show rate)
- 180 qualified buyers
- 85 units sold at launch event ($42.5M revenue)
- 40% sold out in one day
Real Estate Broker Networking Event
Organization: Connect ERA (Real Estate Network) Event: Quarterly broker mixer Attendees: 150 real estate agents
Solution:
- WebMobi networking event
- AI matchmaking for referral partnerships
- Business card exchange (QR codes)
- Mobile app with attendee directory
Results:
- 150 agents attended
- 400+ connections made
- 50+ referral partnerships formed
- 4.8/5 event satisfaction
[Read Full Case Study β]
Pricing for Real Estate
FREE: $0/year
For individual agents
- 50 attendees/year (open houses)
- Unlimited events
- Basic lead capture
- Email confirmations
BASIC: $300/year
For small teams (2-5 agents)
- 500 attendees/year
- CRM integration
- Automated follow-up emails
- Analytics
PRO: $600/year
For brokerages and teams
- 1,000 attendees/year
- Advanced CRM sync
- Custom branding
- Team collaboration
ENTERPRISE: $999/year
For developers and large brokerages
- 2,000 attendees/year
- White-label mobile app
- Multi-property management
- API access
CRM Integrations
FAQ
Q: Can I use this for open houses? A: Yes! Create an event for each open house, collect visitor info, and follow up automatically.
Q: Does it integrate with my real estate CRM? A: Yes! We integrate with Follow Up Boss, LionDesk, kvCORE, and others via API.
Q: Can I capture leads at the property? A: Yes! Use QR code check-in on your tablet/phone, or have visitors register via form.
Q: What if I have multiple properties (developer)? A: PRO/ENTERPRISE plans support multi-property management with property showcase pages.
Q: Can I send automated follow-up emails? A: Yes! Create email sequences (day 1, day 3, week 1, etc.) that send automatically.
Call-to-Action
Lead capture. CRM integration. Automated follow-up.
π Start Free - $0/year for agents
π Request Demo - See developer features
Or View Pricing - $0-$999/year
Last Updated: October 2025