Enterprise event platform with registration, session surveys, event feed, check-in, gamification, and live polling
Royal Bank of Canada (RBC) is one of North America's leading diversified financial services companies, serving more than 17 million clients worldwide. For their annual "Taking Flight" employee conference, RBC partnered with WebMobi to deliver a comprehensive event management platform that would engage thousands of employees across multiple locations.
"Taking Flight" was RBC's flagship internal conference designed to inspire, educate, and connect employees across the organization. The event featured keynote speakers, breakout sessions, workshops, and networking opportunities. RBC needed a robust platform to manage registrations, capture real-time feedback, drive engagement, and measure event success.
Customized registration portal with employee authentication via SSO (Single Sign-On). Automated workflows for session selection, dietary preferences, travel arrangements, and accessibility requirements. Seamless integration with RBC's internal systems.
Post-session surveys delivered automatically after each session. Real-time analytics dashboard showing speaker ratings, content relevance scores, and improvement suggestions. Survey completion rate: 78%.
Live event feed with photo sharing, comments, and reactions. Moderated social wall displayed on venue screens. Employees shared highlights, insights, and key takeaways. Over 2,000 posts generated during the 3-day event.
QR code-based session check-in for attendance tracking and capacity management. Real-time session occupancy monitoring helped event staff manage room allocations. Automatic CE/CPD credit tracking for compliance training sessions.
Comprehensive gamification with points for session attendance, social engagement, networking, and knowledge challenges. Real-time leaderboard with daily and overall rankings. Top 50 participants won prizes including travel vouchers and tech gadgets.
Interactive live polls during keynote sessions to gather instant feedback. Anonymous Q&A feature allowing employees to ask questions and upvote others' questions. Speakers addressed top-voted questions in real-time, creating dynamic and engaging sessions.
WebMobi delivered a white-label enterprise event platform featuring:
RBC's "Taking Flight" event was a tremendous success, with record-breaking engagement and satisfaction scores. The gamification features drove 82% participation, while the live polling and Q&A created dynamic, interactive sessions. The platform's analytics capabilities provided RBC with invaluable insights into employee preferences, helping shape future events and initiatives.
"WebMobi's platform transformed our annual conference into an engaging, interactive experience. The real-time feedback and analytics gave us unprecedented insights into what our employees value most."