5 Seamless Technologies Transforming Retail Business

Posted on Leave a commentPosted in Beacon, Marketing, Mobile Apps, Retail, Technology

Technology has been an area of intense focus in retail industries as a way to achieve both the goals of decreasing cost and increasing revenue. When technology integrates with retail business, the retail industry will be rich with data from human interaction and algorithmic computations. Here are some evidences that evince that technology is leading […]

How Proximity Marketing can drive Retail sales in India

Posted on 15 CommentsPosted in Beacon, Blog, Events, Retail

This article touches upon Proximity Marketing using “Beacon Technology” Proximity Marketing India ‘s retail market ,currently pegged at $600 billion is expected to almost double by 2020 .Key drivers for this growth are rapid urbanization , income expansion and increased consumerism .Organized retail is expected to triple to $180 billion and ecommerce quadruple to a […]